Intellectual Property

We offer legal services specialized in every field and area related to Intellectual Property. We have a renowned team of professionals with wide experience in the public and private sectors.

In our Intellectual Property practice, we want our professional services to become valuable components in our clients’ business management. In this way, we commit not only to propose solutions, but also to implement them, seeking to add value to the companies’ business and intangible assets.

Our Intellectual Property practice is divided in the following areas:

• Trademarks and other distinctive signs
• Copyright and related rights
• Patents, utility models, and industrial designs
• Litigation, rights protection, and anti-piracy actions
• Legal advice on license, technology transfer, property assignment, distribution, and franchise agreements, among others.

Through our Baker McKenzie's office network and correspondent firms, we advise our clients at both national and international levels, on the protection and defense of their innovation, creativity, reputation, originality, works, products, and designs as strategic matters, identifying and managing intellectual property assets.

Our Intellectual Property services are the following:

• We advise our clients to capitalize their capabilities and their company’s areas of expertise.
• We provide support to turn their ideas, innovative technical solutions, works, and knowledge into competitive products and services.
• We outline the use of exclusive rights as the most advantageous competitive position in the market.
• We develop strategies to access and protect our client’s intellectual property in Peru and in international markets.
• We monitor the development of our clients’ competitors in the Intellectual Property field.

Our services in our clients' comprehensive management of trademarks and other intangible assets aim at:

• Centralizing and reducing costs in managing clients' trademarks, patents and other intangible assets portfolio.
• Combining supervision and protection of portfolios, at a national level and overseas.
• Managing and protecting designs, models, and other new works, including potential works protected by copyright.
• Exploiting the technical and technological capabilities of Estudio Echecopar in Intellectual Property matters, including the worldwide network of Baker McKenzie's offices and platforms.
• Providing support to draft and negotiate license, technology transfer, and property assignment agreements, among others.
• Preparing defense and protection strategies and representation in litigation in Intellectual Property matters.