Acknowledgments | February 21, 2020
6 practices and 14 recognized lawyers
Chambers Global Rankings 2020
- Trademarks and other distinctive signs
- Copyright and related rights
- Patents, utility models, and industrial designs
- Litigation, rights protection, and anti-piracy actions
- Legal advice on license, technology transfer, property assignment, distribution, and franchise agreements, among others.
- We advise our clients to capitalize their capabilities and their company’s areas of expertise.
- We provide support to turn their ideas, innovative technical solutions, works, and knowledge into competitive products and services.
- We outline the use of exclusive rights as the most advantageous competitive position in the market.
- We develop strategies to access and protect our client’s intellectual property in Peru and in international markets.
- We monitor the development of our clients’ competitors in the Intellectual Property field.
- Centralizing and reducing costs in managing clients' trademarks, patents and other intangible assets portfolio.
- Combining supervision and protection of portfolios, at a national level and overseas.
- Managing and protecting designs, models, and other new works, including potential works protected by copyright.
- Exploiting the technical and technological capabilities of Estudio Echecopar in Intellectual Property matters, including the worldwide network of Baker McKenzie's offices and platforms.
- Providing support to draft and negotiate license, technology transfer, and property assignment agreements, among others.
- Preparing defense and protection strategies and representation in litigation in Intellectual Property matters.
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Chambers & Partners
Practices 2021 2022 2023 Intellectual Property Band 1 Band 1 Band 1 Testimonials
Band 1: Chambers and Partners — 2023
Estudio Echecopar - Baker McKenzie is a front-running intellectual property heavyweight offering stellar advice to local and international clients on trade mark registrations, oppositions and infringements. The team is also adept at providing advice on copyright and regulatory topics, in addition to having the skills to act on patent infringement mandates and IP-related litigation. The firm's clients are usually derived from the pharmaceutical, media, technology and energy industries, as well as from the fashion sector.
Band 1: Chambers and Partners Latin America — 2023
Estudio Echecopar - Baker McKenzie is a front-running intellectual property heavyweight offering stellar advice to local and international clients on trade mark registrations, oppositions and infringements. The team is also adept at providing advice on copyright and regulatory topics, in addition to having the skills to act on patent infringement mandates and IP-related litigation. The firm's clients are usually derived from the pharmaceutical, media, technology and energy industries, as well as from the fashion sector.
Strengths "Estudio Echecopar - Baker McKenzie's team of IP lawyers are extremely knowledgeable of our industry and have made an effort to understand the dimension, size and opportunities we have as a business. This makes things easier for us as we don't need to spend time explaining our business and can move directly to a dialogue where they offer fresh ideas on how to improve and capitalise on opportunities." "They have a team of highly specialised professionals with ample experience handling intellectual property mandates. They are also very detail-oriented, which allows them to know what needs to be done at every stage."Work highlights Estudio Echecopar - Baker McKenzie successfully represented Bodega San Isidro in a preliminary investigation conducted by the Peruvian trade mark office, regarding the manufacture of Pisco and the company's relationship to CUZQUEÑO SOUR, as the trade mark office considers the geographical indication 'Pisco' in another country to infringe this appellation.Band 1: Chambers and Partners — 2020
"They have extensive knowledge in the field of intellectual property and are able to meet the needs of clients. Their team has excellent negotiation skills, is very proactive and reliable".
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The Legal 500
Practices 2021 2022 2023 Intellectual Property Band 1 Band 1 Band 1 Testimonials
Band 1: The Legal 500 — 2023
Estudio Echecopar member firm of Baker McKenzie International fields a full-service practice which covers the full gamut of IP law and is particularly strong in contentious matters involving large international brands. The practice provides clients with advisory services around trade mark, patent, copyright and trade secrets work, and also handles a large number of contentious issues. Practice head Luis Alonso Garcia has substantial experience in IP compliance mandates, infringements and unfair competition matters and is experienced in the pharmaceuticals, healthcare, and food and beverage industries. Manlio Bassino is recommended for IP-related corporate work and administrative procedures involving the defence of copyrights, while Alvaro Gutiérrez, a former vice president of the Peruvian Copyright Office, is another key practitioner. At associate level, Geneve Dupont is a key name to note for the management of trade mark portfolios, Rosemary Rivera handles regulatory matters, and Andrea Jimenez is recommended for IP disputes.
Band 1: The Legal 500 — 2019
"A leader in intellectual property in Peru", Estudio Echecopar member firm of Baker McKenzie International demonstrates the "highest level of legal knowledge and expertise" in this field and is praised for its creative, personalised and accurate advice and effective communication.
Description
We offer legal services specialized in every field and area related to Intellectual Property. We have a renowned team of professionals with wide experience in the public and private sectors.
In our Intellectual Property practice, we want our professional services to become valuable components in our clients’ business management. In this way, we commit not only to propose solutions, but also to implement them, seeking to add value to the companies’ business and intangible assets.
Our Intellectual Property practice is divided in the following areas:
Through our Baker McKenzie's office network and correspondent firms, we advise our clients at both national and international levels, on the protection and defense of their innovation, creativity, reputation, originality, works, products, and designs as strategic matters, identifying and managing intellectual property assets.
Our Intellectual Property services are the following:
Our services in our clients' comprehensive management of trademarks and other intangible assets aim at: